About Acadermia

The leading Beauty & AntiAging Show in the Nordics

Acadermia is the largest Beauty Event in the Nordics. The concept is exclusive with spa-stands, beauty stage and our health bar Cocktails & Greens. The visitors can shop products to great prices, get inspired by new products, trends and try the latest treatments. In 2017 the show had 13.000 visitors, whereof 25% from the Industry. Over a 100 brands are usually represented by 60-80 exhibitors. The consumers who visit Acadermia are women, 38 years on average and from greater Stockholm. They are very interested in beauty and spend as much on beauty in one day at Acadermia as a normal Swede do in a year!

On stage we have fantastic lectures by leading beauty experts from all over the world. Here you also get inspired by shows, competitions and tutorials in make up, nails and hair. To see what we are up to and what you can do at the fair, follow us in social media.

 

We help you make safe choices

Acadermia works for a safer beauty industry. A place where consumers can learn, ask questions, compare clinics and brands. 

Through increased information and knowledge, we help consumers to make smart choices. 

On our Beauty Stage we high-light the latest trends as well as discuss risks and possible consequences. We also work with these questions the rest of the year, in social media as well as articles etc.

It is not ugly to be beautiful

The beauty industry is a mess. It suffers from bad reputation because of unserious players. There is a beauty ideal with pouting lips and gigantic breasts as a norm. 

We want to show that there is an alternative to this Hollywood-ideal. We believe that many want to take care of themselves and stay beautiful, without changing into someone else. Using active skincare, modern treatments, exercise and the right diet you stay younger longer.

A platform for business

In 2016, 3000 of the visitors were from the industry. Acadermia thus has become an important platform for growing your business! Meet buyers, distributors,  brand owners - network and recruit new personnel. 

Acadermia is also the only fair in Sweden that welcomes the aestethic industry!

We have a separate b2b-programme with work shops, lectures and demos. This year we do this in collaboration with our B2B-partner Tidningen Kosmetik. Also: Don’t miss our industry mingle and networking dinner on Saturday after the show! Tickets are sold at acadermia.se from September 1st.

Om Catarina – grundare av Acadermia

Jag är ekonom i botten och har över 10 års erfarenhet som marknadschef och creative director inom affärsutveckling, varumärkesstrategier, events och grafisk design.

Hälsa och skönhet har alltid varit viktigt för mig och därför känns det naturligt och oerhört spännande att få utveckla detta intresse i och med Acadermia. I synnerhet nu när det händer så mycket och branschen växer så det knakar. Det som jag kanske tycker är mest spännande och självklart, är det holistiska synsättet som blir allt viktigare. Idag handlar skönhet lika mycket om att ta hand om sig inifrån som att välja rätt behandlingar och hudvård.

För att hålla mig i form försöker jag variera mina träningsformer, jag tycker det blir roligast och enklast så. Jag gör gärna yoga, olika pass eller gymmar. Hälsosam mat är något som jag vuxit upp med. Hemmagjord musli, egenodlade örtteer, bär och grönsaker samt hembakat bröd var standard i mitt barndomshem. Jag kan inte minnas ett enda hel- eller halvfabrikat från mina barndomsår och det är ju fantastiskt när jag tänker efter - tack mamma!

/Catarina
Grundare av Acadermia

Bild Catarina

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